Welcome to the Graphic Communication Department
What Is Graphic Communication?
The Graphic Communication Department offers a curriculum leading to the Bachelor of Science
degree, yet the discipline is both an art and a science. It appeals to students having an interest in
creativity, science, technology and management.
The field of graphic communication represents a large profession, one of the largest in the world.
The profession embraces change, requiring those pursuing graphic communication careers to
learn new and diverse skills. Graphic communication includes electronic and traditional printing,
publishing, packaging, digital imaging, computer graphics, website development, digital photography,
printable electronics and related areas. The discipline includes media and mass communication
involving the creation, production, management and distribution of advertising, marketing,
web-sites, books, magazines, newspapers, catalogs, packages and other media in printed and
digital form. Graduates are in high demand by leading national and international corporations.
Beyond acquiring a foundation in graphic communication, students select a specialization among the department’s con-centrations of Design Reproduction Technology, Web and Digital Media, Graphic Communication Management, Graphics for Packaging, and Individualized Course of Study in Graphic Communication.
